Martin Ronfort, the founder of DrTech, and Michael Waitze, the founder of Michael Waitze Media were joined by Patri Ferreras, a Lead Media Buyer at DimNiko Agency. DimNiko Agency is a team of Global marketers who have a passion for helping eCommerce brands grow.
Some of the topics we discussed included:
- Why work with an agency?
- Trends that Patri is seeing in the digital marketing space
- Lessons learned from the physical world translated to the digital realm
- Customer acquisition strategies
- Are there regional differences in marketing strategies
- Brand awareness and helping brands grow